New Pepsi Star Wars collectables

A little over three years ago Pepsi Japan, in collaboration with Be@rbrick, gave away Star Wars toys with purchase of Pepsi NEX.
I wrote a post about that campaign…click here to read it.

That campaign was to celebrate the 30th anniversary of the release of the first Star Wars movie in Japan.

Well, in about two weeks the new Star Wars 3-D movie will be in theaters in Japan.
In honor of that, Pepsi Japan is once again giving away Star Wars character toys with the purchase of Pepsi NEX.
This time the toys are made by Panson Works.

Pepsi and Snoopy

In Japan, keychain accessories aren’t popular. But ケータイ電話のアクセサリー (cellular phone accessories) are. Especially cell-phone straps.

In your country, are cell-phone straps popular?

Last Spring, ペプシ (Pepsi Japan) gave away Snoopy cell-phone straps with purchases of 500ml bottles of Pepsi NEX.

The straps were Snoopy with 「全国おいしいものアクセサリー」 (“All of Japan Delicious Foods“). They featured Snoopy resting on food items from 24 different areas of Japan.

Tokyo’s was the best! It has Snoopy resting on 江戸前寿司 (Old Tokyo Sushi). Osaka’s was Snoopy with たこ焼き (Octopus Dumpling).

These were given away with Pepsi NEX for a limited-time only and aren’t available anymore.

But now they’re offering Snoopy with 「全国おいしいものアクセサリー第２段」 (“All of Japan Delicious Foods…Second Version“) with purchases of 500ml bottles of Pepsi NEX.

This version doesn’t include a strap for Tokyo nor Hokkaido. But there is one for 横浜中華街 (Yokohama Chinatown)…「中華まん」 (“Chinese Steamed Meat-filled Bun“).