Tag Archives: Baskin-Robbins

Baskin-Robbins Halloween

9 Oct

In Japan, Baskin-Robbins is popular.

It has been popular in Japan for at least as long as I’ve lived in Japan (which is since 1990).

Halloween, though, wasn’t very well-known or popular in Japan when I first came here…but it has become increasingly popular over the years.

Japanese children don’t knock on their neighbors’ doors asking for “Trick ‘R Treat” candies like they do in America. But Halloween events at Tokyo Disneyland and other places are popular.

Also, in Japan nowadays, many famous brands, such as Kit-KatStarbucks, etc. offer special Halloween treats.

So of course, the aforementioned popular American ice-cream chain Baskin-Robbins has been offering a limited-time Halloween menu of treats every year.

31ice

Baskin-Robbins Halloween

25 Oct

Today we went to a shopping center and stopped for a coffee break at the McDonalds and I noticed the display at the 「サーティワン・アイスクリーム」 (Baskin-Robbins) next to the McDonalds.

The display was for Baskin-Robbins‘ Halloween campaign. So I took a photo of it:

DSCF5367

We didn’t buy any of the Baskin-Robbins Halloween desserts.
But we do enjoy Baskin-Robbins ice cream once in a while.

Baskin-Robbins is an American ice cream franchise that is very popular in Japan.
In Japan, it’s not called “Baskin-Robbins” though. It’s called 「サーティワン・アイスクリーム」 (“Thirty-one Ice Cream“) or simply 「サーティワン」 (“Thirty-one“).

I haven’t been to a Baskin-Robbins in America in many years. I guess it’s been about twenty-five years since I’ve seen an American Baskin-Robbins.

But I was thinking that if Baskin-Robbins in America has Halloween themed desserts they’re probably quite different from the ones that Baskin-Robbins sells here in Japan.

So I checked their websites and sure enough Baskin-Robbins U.S. Halloween treats are completely different from Baskin-Robbins Japan‘s.

Maybe it’s because I’ve been in Japan so long…but I think that food in Japan (including junk-food) is much better than the food in America.
The last time we visited America (in 2004), my family and I all enjoyed our holiday there…but we missed the food in Japan!

Compare for yourself Baskin-Robbins Japan and Baskin-Robbins U.S. Halloween desserts and tell if you don’t agree that the Japanese ones look much more appetizing.

The ad for Baskin-Robbins Japan:

"Baskin-Robbins Japan" Halloween sweets

"Baskin-Robbins Japan" Halloween sweets

And here’s the ad for Baskin-Robbins U.S.:

"Baskin-Robbins U.S. Halloween cakes

"Baskin-Robbins U.S. Halloween cakes