Japanese regional Kit-Kat souvenirs

In Japanese culture, when someone goes on a trip or even to a major amusement park, they feel compelled to buy お土産 (souvenirs) for friends and family…and even their co-workers (if they’re aware of the trip).

Normally, they like to give a “regional” souvenir. Something that represents the city or country that they visited…even a “I ♥ NY ” key-chain from a trip to New York could be a gift good enough for a co-worker or such.

When Japanese people go on a domestic trip (visit another town or city within Japan), it’s popular to buy a local food item as a souvenir.

So, currently, Kit-Kat Japan are offering ご当地お土産 (Regional Souvenirs).

Map of Japan showing regional Kit-Kat flavors for various areas.

I’ve written a number of posts about the myriad of Kit-Kat flavors in Japan. (Click here to see my posts about a large variety).

Some of the special Kit-Kat flavors that the map above shows:

• Rum Raisin flavor Kit-Kat for Tokyo
• Strawberry Cheesecake flavor Kit-Kat for all of Japan in a special Mt. Fuji box
• Strawberry Cheesecake flavor Kit-Kat for Yokohama
• Kobe Pudding flavor Kit-Kat for Kobe

What Kit-Kat flavors have you tried? How did you like them?

Customized Kit-Kat

You can design your own original Kit-Kat package with any photograph you like of your family, friends, pet, or whatever, and have that picture on a pack of regular, dark, or green tea Japanese Kit-Kats.

Kit-Kat Japan’s 「チョコラボキットカット」 (“Kit-Kat Chocolate collaboration”) website

Click here to go the Kit-Kat Japan website where you can design and order original Kit-Kat packages (site is in Japanese only).