Do you know the FIFA soccer “World Cup“? Do you watch it?
It’s like the Olympics or “Super Bowl” for soccer.
I remember when Korea and Japan co-hosted the World Cup in 2002 and many matches were held in the Tokyo area. I tried to get interested in the event. I watched the games that Japan played, as well as the games that America played.
But, if I’m honest, I find soccer pretty boring.
I guess I’m in the minority with that opinion though because soccer, especially the World Cup, is very popular around the world.
In Japan, too.
It wasn’t always like that. When I first came to Japan, soccer wasn’t very popular here. Baseball was by far the most popular sport in Japan then.
When Japan co-hosted the 2002 World Cup, soccer-fever took off in Japan. And it’s been very popular here since.
Anyways, in anticipation of the 2014 World Cup, which will be hosted by Brazil from 2014 June 12th – July 13th, McDonalds in Japan is offering a special “World Cup” menu.
They offer a Brazilian BBQ burger, German pork sandwich, Italian Risotto balls, Chicken McNuggets with Italian Basil and Cheese dip, Japanese “Ramune” floats, and more.
Is McDonalds doing a World Cup campaign like this in your country too?