In Japan, Pepsi-Cola offers many different flavors and other campaigns.
Click here to look at all of the different posts I’ve written about the various flavors and other gimmicks Pepsi has offered in Japan.
And Gundam is popular in Japan. There is a life-size Gundam robot, Gundam cafe, Gundam cell-phones and many other Gundam-related campaigns in Japan.
Click here to see the posts I’ve written related to Gundam.
Of course, Gundam and Pepsi have teamed up.
Click here to see a post I’ve written about it.
Well, they’ve teamed up again.
Currently Pepsi-Cola in Japan is selling their cola in cans decorated with Gundam characters.
Here are the cans:
Tokyo Five 
I just commented on that “black bun” from Burger King post. I’ll say it again here: It’s the status quo of marketing in the U.S. and I applaud all the super cool marketing campaigns that go on in Japan.
I shop in the grocery store and malls enough to realize that “partnerships in marketing” are nothing compared to where they were years ago in the States.
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Not only the campaigns… but the service, product quality, no tipping, prices and variety make shopping, taxis, restaurants, getting a haircut, etc etc in the Japan the best in the world.
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I don’t mind the tipping for good service. (Usually) people will remember you tipped them in the past and will go out of their way to please you… I guess that’s why tipping is essential sometimes here, LOL!
We do have variety, just the “fun” campaigns or giveaways have dwindled over the years. Now, New York City (wants to – or already has) put a limit on how many 2 liter bottles of soda you can buy at one time… I’m not certain if that law passed or not.
Some towns/cities have looked into banning toys being put into Happy Meals at McDonalds… I’m not certain if those towns passed that law yet. “Times they are a changing over here”, my good Metal Buddy.
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I don’t miss having to leave tips in America! The last time we visited there, it was a bit of a culture shock having to leave a tip everytime we ate in a restaurant, as well as tipping the hotel staff, taxi driver, etc
And why are Happy Meal toys banned?
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Apparently, there are “scholars” out there who feel that the Happy Meal toys entice children to “want” the Happy Meals. These same “scholars” are the people who are trying to tell everyone what to eat, when to eat, how much to eat, where to eat and how to eat it. Bizarre, I know. 😮 \m/\m/
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I don’t think that removing the toys from McDonalds kids meals will make them not want to eat fast-food anymore … and I don’t think it’s bad for kids to eat junk-food — occasionally.
If they want to improve kids diets, they should make the lunches in American schools better.
Did they take the toys out of the boxes of breakfast cereals too?
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I can’t say for certain, if toys have been taken out of cereals or not. I just don’t see the commercials anymore that advertise kids cereals, so maybe they still do or have cut back.
My daughters school district is very strict about the lunch menu. Whole wheat, veges, fruit and anything else that’s nutritious is the standard, while no “junk food” is served at all. No soda is available either within the district’s school cafeterias.
I remember back in the 80’s, soda machines and HUGE chocolate chip cookies being readily available in the high school cafeteria… LOL have times changed!
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That’s good that your daughters can eat healthy food in their school!
I remember my school in America had cheeseburgers and pizza for lunch very often, chocolate milk available everyday, and cola and chocolate for sale in a vending machine.
It was popular with the students … but none of it was what we NEEDED to eat!
I’m happy that that my daughters eat healthy school lunches too.
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Yeah, there was lots of starch and sugar on them lunch menus “back in the day”! I can’t recall there ever being a salad bar available in my high school… heck, no one back then would have touched it! LOL! Man, that’s terrible of me to laugh… yet it’s true! 😮
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Yeah … it’s too bad that they catered to what kids wanted to eat rather than what they needed.
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Sadly… I don’t know what Gundam is. In fact, when we went to Japan in spring, it was the first time I’d heard of Anpanman in Shikoku. Even my daughter in Illinois had heard of Anpanman. Sigh…
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You didn’t know about one of Japan’s most beloved heroes?
I’ve written a few posts about Anpanman … including:
https://tokyo5.wordpress.com/2009/07/28/anpanman-in-guinness/
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Interesting how they change marketing techniques in our two countries. I never considered that before. Thanks for enlightening me.
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To be successful in another country, a company must often alter their product, services and marketing to fit the target culture.
Many American companies (such as Dunkin Donuts) didn’t do that and couldn’t succeed in Japan.
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Dats cool.
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Yeah, it is.
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I wonder why they don’t do that over here? I guess we get the boring stuff here in America 🙂
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Yeah, I wonder why, too. Pepsi is an American company, after all.
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One of the things I miss about Japan are the different flavors and campaigns for drinks, whether it is Pepsi, Coke or other brands. This latest one from Pepsi and Gundam looks awesome – thanks for sharing!
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If I no longer lived in Japan, there’s so much about this country that I’d miss!
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