Dole Banana in Japan now hiring…$11,000 / hour

5 Oct

Last year I wrote a post about Dominos Pizza in Japan hiring one person for their TV commercial for ¥2,500,000 (about US$31,000) per hour.

Dominos Pizza chose that amount (¥2500000) because it was the chain’s 25th anniversary in Japan.

Well, now Dole Banana in Japan is looking to hire one person to be in their TV ads. The position will pay ¥877,000 (about US$11,437) per hour.

¥877,000 was chosen because “8-7-7” can be pronounced, in Japanese, as “ba-na-na“.

The ad for the position with "Dole Banana, Japan" that pays ¥877,000 / hour.

To apply for this position, you must write a self-promoting message on the “Dole, Japan” Facebook page and then click the 「いいね!」 (“Like”) button.

But if you want to apply for this position, you should be in Japan (or able / willing to come here soon) and be legally eligible to work in Japan. The ability to speak Japanese is also a requirement, most likely.

Also, I’m sure that they’re looking for someone with charisma and who has no problem with the self-deprecating TV commercials that Dole Japan is known for.

Famous Japanese celebrity Shingo Katori has been the "face" of Dole, Japan for years now.

2 Responses to “Dole Banana in Japan now hiring…$11,000 / hour”

  1. Dan Tsukasa / 司 ダン (@Dan_Tsukasa) October 5, 2011 at 4:48 am #

    If I as living in Japan, I would surely enter this, not just for the money (though that would be my main incentive) but purely for the fun of it, it would be a fun experience for a day.

    I’m confused by something, how does 877 get pronounced as ba-na-na? I understand the 77 part, but not the 8 = ba part, I speak Japanese rarely these days, once you mentioned it I’ll probably realised I’ve heard it a million times.

    Unless of course its a Japanese word pun, those almost always throw me off balance.


    • tokyo5 October 5, 2011 at 11:44 pm #

      >I would surely enter this

      As for me, I have no interest in being on television.

      >how does 877 get pronounced as ba-na-na?

      It’s not easy to explain. But, basically, it’s a play-on-words. Play-on-words involving numbers are common in Japan.

      Similarly, August seventh is called “Banana Day” by banana companies, fruit stands and supermarkets…because “8-7” (eighth month, seventh day) can also be pronounced “ba-nana”.

      >Unless of course its a Japanese word pun

      Yes. That’s what it is.


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