甘くないコーラ

I think cola has a different image in America than it does here in Japan.

In America, I think, it’s more common for people of all ages from children to adults to drink cola. But in Japan, generally speaking, sweet drinks and foods are usually consumed by children and young women.

People my age, especially men, in Japan normally drink coffee, tea and alcohol. I also don’t have much of a “sweet tooth”. I don’t eat chocolates or candies very often and I seldom drink cola or other sweet drinks.

I like coffee (“normal” coffee…not the overly sweet type found at places like Starbucks) and, of course, beer.

So, in an attempt to lure more people like me into drinking their product, Pepsi-Cola in Japan is offering a new type of cola called “Pepsi Dry“.

The label says 「甘くないコーラ」 ("not sweet cola").

Supposedly this new cola is half as sweet as normal cola and has a “dry, crisp taste”.

I think I’d like this more than normal cola…but I probably won’t bother to try it. As I said, I’m not much of a cola drinker.

How about you? Do you have a sweet tooth? Would you try “Pepsi-Dry”?