McDonalds opened their first shop in Japan in 1971…forty years ago.
Japan was one of the earliest overseas (ie: outside the U.S.) markets that McDonalds opened in.
To celebrate McDonalds 40周年 (40th anniversary) in Japan, they will be offering a few different special campaigns at different times.
The first campaign is a free hamburger.
From 5:00 PM Saturday, 2011 September 24th – Sunday, September 25th, if you order any Value Meal set at a McDonalds in Japan, you will receive a free hamburger with your order.
They haven’t announced yet what the following campaigns will be.